2020: This year’s Women’s Twenty20 World Cup in Australia amassed a global unique audience of 89 million, the International Cricket Council (ICC) has revealed.
2022: The International Cricket Council (ICC) today announced that the ICC Men’s T20 World Cup 2022 saw 6.58 billion video views across all ICC platforms, surpassing the Men’s T20 World Cup 2021 record by 65% and making it the most digitally engaged ICC event ever. [...] From a broadcast perspective, the overall cumulative global dedicated TV audience for Australia 2022 was 1.28 billion.
No matter how you slice it, men's cricket attracts an audience that is an order of magnitude greater than that of women's cricket.
Going forward winning a World Cup in men's or women's cricket will come with the same prize money. In a massive leg-up for the women's game, the ICC announced equal prize money for both men's and women's events today, following its annual conference in Durban. The decision includes Under-19 World Cups too.
What an absolute fucking joke.